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Instructions for how to get listed in Bing Local Listings and therefore organic Local Listings seem to be rather hard to find (if anyone knows of an easier/more direct way please do let us know!). It appears that Bing Local is powered by MultiMap (which is owned by Microsoft after a £25m takeover in December 2007) which in turn pulls its Local Listings from Market Location and you can submit a request to be added to these listings using this form.
Here is an example of organic local listings for a Bing search in Manchester:
As you can see there is little competition for Bing Local Listings at the moment and the results are not great, one nightclub, a cafe and a strip club…
Topics: Clever Stuff, External Sites, International SEM and SEO, Microsoft, Organic Search Engine Marketing, SEO Resources, Search Engine Marketing (SEM), Search Engine Optimisation (SEO), Windows Live Search, manchester | 14 Comments »


June 4th, 2009 at 8:12 am
Thanks very much for the info, hard to come by at this stage. Always useful to stay one step ahead of the game
June 4th, 2009 at 8:32 am
I spent ages trying to find how to add a listing to Bing, so this post is really useful – thanks!
June 9th, 2009 at 10:13 pm
At last, you think you would be able to search for this on bing! I’m sure they’ll get there, and now we’ll be waiting!
June 12th, 2009 at 3:54 am
Found an easier way to submit got to https://ssl.search.live.com/listings/ListingCenter.aspx
June 12th, 2009 at 2:04 pm
Hi Mike,
Can you add UK listings through that form? I can’t see the option?
June 15th, 2009 at 11:48 pm
I submitted a local business listing to (msn live)bing.. It’s now verified but still pending review, so not active yet. It’s getting close to 1 month now…how long does this review process take? Google and Yahoo had it completed in less than 2 days!!! Not so sure bing has it all together. Anyone else having a similar problem? Thanks for all your great information!
Kat
June 19th, 2009 at 4:59 pm
Hey Kat,
I’m having the same problem. I had wondered whether my submittal had a problem because of the delay. I now know I’m not the only one.
June 23rd, 2009 at 7:45 pm
This is great – thanks very much. Just completed the form now. Sounds a little too easy though!!
Will just have to wait and see if I’m listed in the next week (or maybe month in Kat’s case!) or so..
July 23rd, 2009 at 12:36 am
Thanks just submitted my business, any free oppertunity is worth taking.
August 5th, 2009 at 7:46 am
This is a humongous rich international company trying to out google google. A simple business listing? Links to lucrative business advertising? The guys at google must be laughing their socks off!
October 29th, 2009 at 10:28 am
Thanks… I couldn’t believe how hard it was to find out how to do this!
November 16th, 2009 at 10:58 am
Wow!! Thanks a lot.. been looking for this myself!
November 18th, 2009 at 10:33 pm
Thanks for the info’ very helpful indeed.
February 8th, 2010 at 8:45 pm
Marvellous, thank you, saved an evening of fruitless searching. Hopefully it gets listed soon.
Our site is ranking unusually well on Bing, not quite sure what I’ve done, but hopefully this will help too!