Search Engine Optimisation (SEO)
« Previous EntriesWebsite SEO Principles training in Manchester
Tuesday, July 1st, 2008Tonight I’ll be delivering a presentation and workshop to a number of microbusiness/sme/startups in Manchester. It’s on behalf of Blue Orchid. If anyone is interested, you can find the seo presentation online here.
The presentation is at St Peters RC school. I must have a word about their website, because it’s too dreadful to link to. […]
Digital Marketing & Drinking Social
Friday, June 27th, 2008We were all at the Digital Marketing & Drinking Social last night at Kro Bar.
Paul Fabretti from KMP in Stockport gave a great presentation on the reputation monitoring and online sentiment tool he uses. We had our ears pricked up for this one in particular because we’ve been using a reputation monitoring tool to […]
SEO Bullshit Bingo
Tuesday, May 13th, 2008We work in an industry that is riddled with terminology that even we don’t understand half the time when someone says “Well that meme is something of a paradigm shift”, we nod sagely but really, we haven’t got a clue either. So in celebration of the bollocks that is talked at marketing meetings throughout the […]
How Does Your Cell Phone Smell?
Monday, April 14th, 2008Jim Neath @ Virtuaffinity was somewhat disappointed to learn that in Japan they have invented the way to send a fragrance from your cell phone. NTT Communications proclaims that fragrance is the next big thing in telecommunications. The New York Times review, When Roses Won’t Do, E-Mail a Fragrance, describes it, as follows:
“users will be […]
Account Win for PushON: Undiscovered Alps. Activity and Family Adventure Holidays in the French Alps.
Friday, April 11th, 2008Are you a fan of activity holidays? I did my fair share of skiing and snowshoeing in the country renowned for its heaps of snow in winter (Russia, that is), although I never did either snowboarding or cross-country skiing. I also adore dogs and sledging, so “husky dog sledging” sounds like a perfect adventure. I […]
Best Use Of Search Marketing
Friday, April 11th, 2008We’re delighted to be shortlisted for an Award at the 2008 Big Chips.
The Big Chips Awards are the most prestigious digital awards outside of London. They are run by Manchester Digital; the independent non-profit association for digital and new media in the area, and the awards are judged by industry experts.
We’ve been shortlisted for our […]
RSS Affects Online Marketing Results
Monday, March 17th, 2008As if to demonstrate the importance of RSS on marketing results, our feed failed recently.
We estimate that RSS died on the 27th February, and you can see the dramatic effect on the results for our blog:
There has been a huge drop in organic search engine traffic.
RSS can be a really useful tool to help make […]
Search Engine Update - Site Links And Search Boxes For Websites
Tuesday, March 11th, 2008What we mean by ’site links’ is the list of links to the main pages on your website displayed in search results. See below for an example:
As opposed to the following, which just displays a single result for the website:
It looks like Google have made a recent update to the way they display their […]
A Multilingual SEO Consultant at PushON
Tuesday, March 4th, 2008Hello, I’m Julia Shuvalova, and I’ve recently joined PushON as their multilingual SEO specialist. I worked previously for Latitude Group Ltd. as a multilingual PPC specialist managing Britain-based and international clients. I’ve been using the Internet for academic and media research since 2000, and I’ve been writing for the web since 2005. In 2006 I […]
Improve Search Engine Rankings With Google Local
Wednesday, February 20th, 2008If you’re not in Google Local Business Centre now, add it as your next ‘to-do’.
It’s not only through Google Maps or Google Local Search that Local business listings are shown, it’s also through the normal search and mobile search results.
Google will check your location using your IP address, or if you’re signed in to a […]