Search Engine Marketing (SEM)
« Previous EntriesHotel SEO & Why Hotels Should Be Using It
Monday, September 21st, 2009Hotels are often a popular choice for SEO’s but what benefits does SEO bring to hotels. Well most importantly it creates new opportunities to source new guests, which as we all know has become particularly important in recent years. Hotels have fallen on hard times with occupancy rates in decline. Many hotels have simply fallen [...]
CreativeTourist.com – Manchester’s most ambitious culture website launches
Friday, July 17th, 2009While famous for its football and its bands, Manchester is not widely linked – at home or abroad – with what some persist in calling ‘high’ culture. CreativeTourist.com is about changing that, taking advantage of the city’s twin strengths of unlimited bravado and world class digital know-how (that’s where we come in).
Launched last Wednesday, CreativeTourist.com [...]
Bing SEO (Search Engine Optimisation) – What is most important?
Thursday, June 4th, 2009SEOs (almost) always want to know the quickest way to rank for a given term in the organic search results as many clients just don’t understand that conversions are more important than rankings and will judge you on where you sit in the SERP (Search Engine Results Page).
Although there are many factors that influence where [...]
How to get listed in Bing Local
Wednesday, June 3rd, 2009Instructions for how to get listed in Bing Local Listings and therefore organic Local Listings seem to be rather hard to find (if anyone knows of an easier/more direct way please do let us know!). It appears that Bing Local is powered by MultiMap (which is owned by Microsoft after a £25m takeover in December [...]
New Google Webmaster Tools Interface
Friday, May 22nd, 2009Google has revamped the look of its Webmaster Tools service. At the moment the updated look is optional but we expect it to be rolled out within the next month. This is the latest in several aesthetic updates to Google services which has also included Google AdWords.
The new Google Webmaster Tools interface makes using the [...]