Search


Blogroll

Subscribe To Our Blog RSS Feed

PR

Digital Marketing & Drinking Social

Friday, June 27th, 2008

We were all at the Digital Marketing & Drinking Social last night at Kro Bar.
Paul Fabretti from KMP in Stockport gave a great presentation on the reputation monitoring and online sentiment tool he uses.  We had our ears pricked up for this one in particular because we’ve been using a reputation monitoring tool to […]

Account Win for PushON: Undiscovered Alps. Activity and Family Adventure Holidays in the French Alps.

Friday, April 11th, 2008

Are you a fan of activity holidays? I did my fair share of skiing and snowshoeing in the country renowned for its heaps of snow in winter (Russia, that is), although I never did either snowboarding or cross-country skiing. I also adore dogs and sledging, so “husky dog sledging” sounds like a perfect adventure. I […]

Gaming Google with Sprocket X

Tuesday, April 1st, 2008

I saw very interesting and effective demonstration of gaming Google using a multi layered implementation of Sprocket X. Basically a Sprocket takes data from multiple sources such as Wikipedia, chews it up and spits something out that is actually meaningful and readable. It’s the readability that is the key and differentiates from other Spammy techniques. […]

Copywriting For The Web, Online PR, Social Media

Friday, September 14th, 2007

I’ve been reading up on Online Copywriting, and on my travels around the Internet I’ve found an absolute gem; Copyblogger is a blog with some great articles, resources and tips about online copywriting.
The article I found most useful to me was about how to write a social media press release; it has some do’s and […]

Feeding the Internet Troll

Monday, June 18th, 2007

I had an interesting “discussion” online over the weekend. How Do, The North West Online PR and Marketing Magazine published an account win story. Fairly standard stuff. Fudge, the design agency, placed a press release with How Do about us winning their online marketing contract. This really is pretty standard PR stuff. I read […]

Viral marketing - the social media press release is out

Monday, May 14th, 2007

We mentioned recently that we would be reviewing the success of the viral video, so we’ve added some information in the form of a press release - this can be found here:
Viral Video Press Release

Whilst writing the release, it was interesting to note that a format for social media press releases has evolved.
This […]

Online PR Tools for WordPress

Wednesday, April 25th, 2007

The PRX Online PR tool, helps publishers build social media press releases in a format ready to be published.
This offers guidance for newcomers to PR, and helps produce articles in standard Press Release format - making it more likely to be published in full.
The PRX Online PR tool for WordPress is particularly useful for bloggers […]

PushON Viral Search Engine Marketing Video

Monday, February 5th, 2007

We wait with nervous anticipation for the results of the video shoot for our Search Engine Marketing viral video. We shot it on Saturday and hope to have it available via this site by Wednesday at the latest. We’ve done it all proper and got an actual real actor and actress in. We were humbled […]

PushON outsources offline PR

Wednesday, August 9th, 2006

We’ve been working with Rob from Artisan MC for quite some time but we have now formalised our relationship. The Manchester PR specialist will now be building the PushON Search Engine Marketing presence in the offline media from this point onwards.
Tags: PR, Public Relations, Manchester, SEO, Search Engine optimisation, Simon Wharton, Artisan MC, Marketing Communications