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Social Media Policies & their importance for us all…

Thursday, August 12th, 2010

As we embrace the ever-changing environment of web 2.0, and come into contact with it more and more during our day-to-day lives, one thing that stands out is that social networks are proliferating. Not only in the number of them that exist but with the user base that exists on them. According to a study [...]

Roger Boyes: Riding the Trend

Friday, March 26th, 2010

Much hillarity across t’internet due to the byline on the Times Article “Vienna Boys’ Choir Caught up in Sex Abuse Scandal” by Roger Boyes.  Well, this has gone across the social media space like wildfire and has been trending on Twitter. It occured to my cynical mind that this might just possibly be a linkbaiy [...]

The Easy Way To Build Deep Links

Monday, June 22nd, 2009

source: Travelin’ James – Flickr In many ways the praises of deep links go unsung but in fact play an integral part in SEO. When building a campaign we want to build both the domain authority and individual page strengths. Deep links tie in to page strength as we need to in some way to [...]

Bing SEO (Search Engine Optimisation) – What is most important?

Thursday, June 4th, 2009

SEOs (almost) always want to know the quickest way to rank for a given term in the organic search results as many clients just don’t understand that conversions are more important than rankings and will judge you on where you sit in the SERP (Search Engine Results Page). Although there are many factors that influence [...]

Latest on the Credit Crunch? Market Your Way Through.

Monday, February 9th, 2009

I recently wrote a small piece for the local Chamber of Commerce that’s worth publishing here. Some basics to ensure your website is working for you. Times are hard at the moment for many sectors, however there are still many opportunities to do good business. Some businesses are drawing right back on their marketing spend. [...]

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