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Igloo 360 Projection Tent

Friday, July 4th, 2008

Our friends in Shropshire at Igloo Vision have been busy working away in a shed for a good while creating the most amazing 360 degree projection tent that is ideal for corporate client hospitality events, festivals, marketing and promotion events, sporting events and exhibitions.
They’ve just done Glastonbury and have stuck some footage up on YouTube […]

Digital Marketing & Drinking Social

Friday, June 27th, 2008

We were all at the Digital Marketing & Drinking Social last night at Kro Bar.
Paul Fabretti from KMP in Stockport gave a great presentation on the reputation monitoring and online sentiment tool he uses.  We had our ears pricked up for this one in particular because we’ve been using a reputation monitoring tool to […]

How Does Your Cell Phone Smell?

Monday, April 14th, 2008

Jim Neath @ Virtuaffinity was somewhat disappointed to learn that in Japan they have invented the way to send a fragrance from your cell phone. NTT Communications proclaims that fragrance is the next big thing in telecommunications. The New York Times review, When Roses Won’t Do, E-Mail a Fragrance, describes it, as follows:
“users will be […]

Account Win for PushON: Undiscovered Alps. Activity and Family Adventure Holidays in the French Alps.

Friday, April 11th, 2008

Are you a fan of activity holidays? I did my fair share of skiing and snowshoeing in the country renowned for its heaps of snow in winter (Russia, that is), although I never did either snowboarding or cross-country skiing. I also adore dogs and sledging, so “husky dog sledging” sounds like a perfect adventure. I […]

Gaming Google with Sprocket X

Tuesday, April 1st, 2008

I saw very interesting and effective demonstration of gaming Google using a multi layered implementation of Sprocket X. Basically a Sprocket takes data from multiple sources such as Wikipedia, chews it up and spits something out that is actually meaningful and readable. It’s the readability that is the key and differentiates from other Spammy techniques. […]

Manchesters’ Leading Strategic Marketing Consultancy…

Friday, March 7th, 2008

…has now got me as their online marketing strategist. It’s not exactly “hold the front page!” type news but it does formalise a relationship between ourselves and the Savvy Partnership that has been in effect for quite some time. Too often marketing is not viewed as a holistic enterprise, offline and online do not mesh […]

Website Launch: What Our Marketing Consultant Thinks

Wednesday, March 5th, 2008

We launched our new website for PushON today.

Virtuaffinity have done the design and website build, and we’ve all been involved in the review, copywriting or testing phases, so it’s quite exciting for all of us.
And this morning our Marketing Consultant gave us a quick post launch review… Dave runs The Savvy Partnership, where he works […]

A Multilingual SEO Consultant at PushON

Tuesday, March 4th, 2008

Hello, I’m Julia Shuvalova, and I’ve recently joined PushON as their multilingual SEO specialist. I worked previously for Latitude Group Ltd. as a multilingual PPC specialist managing Britain-based and international clients. I’ve been using the Internet for academic and media research since 2000, and I’ve been writing for the web since 2005. In 2006 I […]

BD Recruitment Ltd of Manchester I will never use your services!

Tuesday, January 29th, 2008

OK, this one is part whinge and part point about marketing. There is a company called BD recruitment who claim to do creative, technical and marketing recruitment and placement. They cold called me ages ago and the guy was OK so I let him know that he could call me back in a few months […]

Facebook Launches Toolkit for Businesses

Wednesday, November 14th, 2007

This week has seen the launch of Facebook’s latest range of tools for businesses. Now businesses of any shape and size can take advantage of Facebook’s ever-increasing popularity and exposure by using social marketing to target their audience in new and exciting ways. So what’s in Facebook’s latest toolkit and how can you use it […]

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