Articles
RSS Affects Online Marketing Results
Monday, March 17th, 2008As if to demonstrate the importance of RSS on marketing results, our feed failed recently.
We estimate that RSS died on the 27th February, and you can see the dramatic effect on the results for our blog:
There has been a huge drop in organic search engine traffic.
RSS can be a really useful tool to help make […]
What is Business Blogging?
Thursday, January 3rd, 2008First of all it makes sense to provide a loose definition of what a blog actually is:
A blog is a simple to manage website, or portion of a website, where the entries are displayed in reverse chronological order. The entries are generally in the form of diarised comments.
A blog can also be considered as an […]
Top 10 Tips for Running a Business Website
Wednesday, October 17th, 2007Despite the web having been around for nearly forever now, it dismays me to constantly find that in general, UK business has very little understanding, or in fact interest, in having a website that adds real value to their business. It seems to me that lot of UK business simply takes the approach that […]
Anthony H Wilson: Irritating and Obnoxious?
Wednesday, August 22nd, 2007I can’t say that I cared for Tony Wilson. I didn’t know him personally and on the very rare occasions that I was in the same room as him, I wished I wasn’t. But that’s hardly the measure of the man. I still listen to Joy Division just about every week and marvel at its’ […]
Web Marketing Presentation
Tuesday, March 13th, 2007We’ve made our web marketing presentation available via our main site just here. Feedback is always welcome
Web Marketing and SEO presentation in Manchester
Tuesday, March 13th, 2007We did our first presentation to Manchester business last night. I think there were around 60 representatives of local business of one size or another. The presentation worked through from the basics of how search engines work into how to make a website work as best as possible with search, as well as some outline […]
Windows Vista
Monday, February 12th, 2007I’ve been doing Windows Vista demo’s recently and have had the opportunity to try out the new design and features of Vista.
Although skeptical at first, I’ve been impressed.
It really is aimed at new users in particular, as they’ve simplified things, making the experience more intuitive. For example, you can search for files, programs and […]
Top 5 Black Hat and White Hat Search Engines Optimisation Techniques
Wednesday, July 26th, 2006Search engine optimisation, as with all things in life has a good, wholesome, fair and right way of doing things and a bad, unfair, downright naughty way of doing things. To describe the two SEO methodologies the terms “White Hat� and “Black Hat� SEO were coined.
We sit very firmly in the white hat camp believing […]
Build Strong Foundations for SEO Success – Continued…
Friday, April 7th, 2006For anyone that has read my last post and the full article titled “Build Strong Foundations for SEO Success” I just thought I’d highlight a recent SEO success which illustrates my point in the article very well.
Over at Virtuaffinity we’ve been building a site for Restore Foam. Restore Foam wanted to sell their products online […]
Build Strong Foundations for SEO Success
Thursday, March 30th, 2006There are two potential scenarios when a client comes to us to talk about Search Engine Marketing. The first and most frequent scenario is the client who has a website and isn’t getting enough or any traffic at all. The second and far less frequent is a client without a website but enough foresight to […]