Archive for February, 2007
« Previous EntriesRacing Syndicates Online
Wednesday, February 28th, 2007I write this as a thought on whether people would find horse racing syndicates a good blog topic. I’m talking to a company called Broadway Horse Racing Syndicate. I think that the development of young blood stock from purchase to racing would be fascinating to its’ audience. It’s that kind of back story that blog […]
Definition of Viral Marketing Success?
Saturday, February 24th, 2007I’ve just been contacted by someone who we know, who we didn’t tell about this, who found the video from a source where we didn’t place it.
Could that be consider an indicator of this campaign moving from plain marketing to achieving a viral status?
Viral Marketing - We’ll be number 1 on the Google
Friday, February 23rd, 2007The rolling stone that is our viral video gathers more moss, this time in the shape of reaching top post on Web Pro World and making their weekly mail out to all members.
So far we’ve had mixed comments, but love it or hate it, it’s proving to be a viral success.
If you’ve not already seen […]
Launching a Viral Marketing Video
Friday, February 23rd, 2007When does a video become viral? To my mind it’s at the point when it starts propagating outside your direct sphere of influence. So until you reach that point it’s something of misnomer to use the term “viral” until you see evidence of traffic being generated from outside your efforts. At the moment we seem […]
PushON Search Engine Marketing Viral Video goes live
Thursday, February 22nd, 2007At long last, we have our video live. We’ve tested it here and there and had some positive results, which is nice.
Search Engine Marketing Video
This is not just about making a video, it’s about understanding how to make, target, deliver and get results from a viral video. As the project moves along, we’ll be sharing […]
MySpace as a Tool for Online Marketing
Monday, February 19th, 2007We’ve been playing with using the various rich content social sites as part of our marketing campaigns for our clients for quite a while now. We’ve not done all that much for oursleves though. However, we’ve been starting to deliver some rather fun rich media content which we think this might be a rather good […]
Depressing but Correct
Friday, February 16th, 2007I’ve just spent the last couple of days struggling with some copy. For some reason, my head wasn’t right for it. I’m sure you’ve all been there. No matter how hard you try, you just can’t get the copy out properly. So I did what I thought would do, probably with the sun concious intention […]
Windows Vista
Monday, February 12th, 2007I’ve been doing Windows Vista demo’s recently and have had the opportunity to try out the new design and features of Vista.
Although skeptical at first, I’ve been impressed.
It really is aimed at new users in particular, as they’ve simplified things, making the experience more intuitive. For example, you can search for files, programs and […]
Stills from the movie
Tuesday, February 6th, 2007The already legendary PushON Movie is entering its’ final phase of production. There’s a few stills available via the VirtuAffinity Flickr account
Long copy is the snake oil of the internet.
Tuesday, February 6th, 2007Or at least it’s the spiel of the Snake Oil salesmen. If you don’t know what I mean, it’s typically an American phenomenon and typically something that appears when the website in question is selling a book, or a program or a scheme. “Let me tell you friend….”, “You can explode your earnings potential in […]
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